Tradable Bits Logos, Colours and Typography

Branding Assets

Company Name


The company name is stylised as two words with a capital T and B.

This is how the name should appear in any body of text outside of the official logo.

Hello, our name is:

Logos


Feel free to use the logo that fits your use most suitably. Use the icon if space is limited.

Always make sure the logo has plenty of space and isn't stretched. Refer to the following diagram for a guideline on spacing; the blue area should be left empty.

Don't use these graphics in a way that would imply partnership or endorsement by Tradable Bits to your company or product.

Colours


TBits Dark Green
CMYK
RGB
HEX
85 23 69 6
3 139 109
#038B6D
Pantone 3288C
TBits Light Green
CMYK
RGB
HEX
66 0 57 0
80 189 145
#50BD91
Pantone 7723C
TBits Gradient
#00665C #29B473
TBits Light Orange
CMYK
RGB
HEX
4 28 100 0
244 185 19
#F4B913
Pantone 1235C
TBits Dark Grey
CMYK
RGB
HEX
71 65 64 69
38 38 38
#262626
Pantone 419C

Typography


When to Use:
Lato is the primary brand font used for the logotype/logo wording. It is also used for large headers on the public facing website and other marketing collateral.
It can also be used as the standard when stronger emphasis is needed, such as in: stationery, website design, brochures and all forms of general correspondence.
Lato
ABCDEF
abcd1234
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@#$%^&*()
When to Use:
Lato is to be used for all other forms of standard body text, ranging from: stationery, data tables & reports, website design, brochures and all forms of general correspondence.
Lato
ABCDEF
abcd1234
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@#$%^&*()